Broadway Office Tower Lands New Tenants

April 9, 2026

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The property is now 90 percent leased.

exterior shot of the office building at 1450 Broadway in Midtown Manhattan — Built in 1930, the office building at 1450 Broadway underwent extensive renovations in 2012. *Image courtesy of JLL*

ZG Capital Partners has leased 45,433 square feet of space at 1450 Broadway, a 42-story office tower located in Midtown Manhattan’s Bryant Park submarket. The new deals and renewals come as the landlord plans more amenities at the 430,000-square-foot building overlooking Times Square. JLL handles leasing for the owner.

With the recent transactions, 1450 Broadway is close to 90 percent occupied.

In the largest deal, marketing agency Serino Coyne leased 17,296 square feet across the entire fourth floor. Cushman & Wakefield Director Peter Kerans and Managing Director Dan Organ represented the tenant.

Other recent leasing activity includes:

Digital media company Branded Cities leased 6,919 square feet on the sixth floor. Newmark Managing Director Scott Gutnick and Senior Managing Director Josh Berg brokered the deal on behalf of the tenant.
Fairmint, a blockchain transfer agent, leased the entire 4,109-square-foot 27th floor. William Janetschek, co-founder & COO of Nomad Group, and Director Nicholas Hein represented the tenant.
Brillio signed a lease totaling 4,109 square feet for the entire 30th floor. JLL Executive Managing Director TJ Hochanadel, Managing Director Dan Santagata and Associate Hannah Freund negotiated on behalf of the tenant.
Fujitsu, a Japanese multinational information and communication technology company, renewed its 3,000-square-foot lease across the entire 42nd floor. Cushman & Wakefield Senior Director MariaGrace Iantosca and Brandon DeGraff, who was a senior director of Cushman & Wakefield during the transaction, represented the tenant.
Media firm Malone Creative Group leased a 4,000-square-foot prebuilt space on the second floor in a deal arranged by Matthew DeRose, co-founder & CEO of Nomad Group, and Director Megan Gallager.
Singapore stock exchange SGX leased a 6,000-square-foot prebuilt suite on the second floor. CBRE Senior Vice President Zach Price and First Vice President Joe Cybulski represented the tenant.

Mitchell Konsker, JLL vice chairman, leads the agency team representing ZG Capital Partners, including Executive Managing Director Greg Wang and Senior Vice Presidents Thomas Swartz and Lance Yasinsky.

More upgrades, prebuilt suites to come

ZG Capital acquired the skyscraper in 2011 for $204 million from the Moinian Group, Chetrit Group and Edward J. Minskoff Equities. In August 2021, ZG Capital refinanced the property with a $215 million five-year, interest-only CMBS loan from Bank of Montreal.

Built in 1930, the high-rise underwent an extensive renovation in 2012 that included a new lobby and upgraded building mechanicals. Last year, the ownership added a second-floor amenity space featuring conference, meeting and lounge spaces.

Plans were recently unveiled for further upgrades for the first floor, where a second lounge and conference facility will be added to meet increased tenant demand. More prebuilt spaces, ranging from 2,000 to 4,000 square feet, will be added there as well.

The tower’s Midtown Manhattan location near Times Square offers proximity to major transit hubs, restaurants, retail and entertainment.

Midtown’s robust office market

The Manhattan office market witnessed 12.4 million square feet leased in the first quarter of this year, up 10.5 percent from the previous quarter, according to a Savills report. It was the strongest single quarter of leasing since the first quarter of 2019, when 12.7 million square feet were leased. Midtown Manhattan accounted for about two-thirds of the quarter’s leasing activity, with Bank of America’s 2.2 million-square-foot renewal and expansion at 1 Bryant Park.

In other major Midtown Manhattan office news of the first quarter, luxury watchmaker Rolex announced its new U.S. headquarters at 665 Fifth Ave. will open this fall. Construction began on the 165,000-square-foot tower in December 2023. Rolex’s previous headquarters was at the same site but the building was demolished to make way for the new tower. Investment firm Angeles Wealth Management will also lease space in the building.