Corner on Route 287

Location Description – Corner on Route 287 Address: 37927 Highland Farm Place, Purcellville, VA 20132 County: Loudoun County Strategic Regional Location Located in the heart of Western Loudoun County, Purcellville serves as the commercial and cultural hub of the Loudoun Valley. The property’s position at the corner of Route 287 (Berlin Turnpike) and Highland Farm Place provides excellent visibility and connectivity to the surrounding region, including direct access to Route 7, a major east–west thoroughfare linking Purcellville to Leesburg, Ashburn, and Dulles International Airport. This strategic crossroads captures both local commuter traffic and regional tourism flow, drawing residents, visitors, and day-trippers exploring Loudoun County’s renowned vineyards, wedding venues, and farm experiences.Situated prominently at the corner of Route 287 (Berlin Turnpike) and Highland Farm Place, this new mixed-use development in Purcellville, VA offers prime retail and hospitality opportunities in one of Loudoun County’s fastest-growing markets. The site benefits from direct frontage on Route 287 (13,782 VPD) and excellent visibility from the Route 7 interchange (28,480 VPD), ensuring exceptional regional access and exposure. The planned development spans multiple parcels designed to complement the area’s agritourism and residential growth, with proposed uses including: 66,500 SF Hotel | 4–5 stories | 110–130 rooms 5,000 SF Fuel & Convenience Store 5,000 SF Restaurant (Farm-to-Table Concept) 5,000 SF Agritourism Marketplace Facility The property’s mixed-use concept caters to both tourism and the local community, capitalizing on the region’s established reputation for wineries, farms, and outdoor recreation destinations such as Zion Springs, Williams Gap Vineyard, and 8 Chains North Winery.