{"id":1004785752,"date":"2026-01-29T00:41:38","date_gmt":"2026-01-29T08:41:38","guid":{"rendered":"https:\/\/www.commercialsearch.com\/news\/?p=1004785752"},"modified":"2026-03-02T13:21:35","modified_gmt":"2026-03-02T21:21:35","slug":"creativity-in-the-age-of-ai","status":"publish","type":"post","link":"https:\/\/www.commercialsearch.com\/news\/creativity-in-the-age-of-ai\/","title":{"rendered":"Creativity in the Age of AI"},"content":{"rendered":"<div class=\"wp-block-image\">\n<figure class=\"alignright size-full is-resized\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"620\" data-attachment-id=\"1004526512\" data-permalink=\"https:\/\/www.commercialsearch.com\/news\/the-suburban-dream\/jessica-fiur-headshot_small-1-1\/\" data-orig-file=\"https:\/\/www.commercialsearch.com\/news\/wp-content\/uploads\/sites\/46\/2021\/05\/Jessica-Fiur-Headshot_small-1-1.jpg\" data-orig-size=\"800,620\" data-comments-opened=\"0\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;,&quot;orientation&quot;:&quot;0&quot;}\" data-image-title=\"Jessica-Fiur-Headshot_small-1-1\" data-image-description=\"&lt;p&gt;Jessica Fiur, Editor-in-Chief&lt;\/p&gt;\n\" data-image-caption=\"&lt;p&gt;Jessica Fiur, Editor-in-Chief&lt;\/p&gt;\n\" data-large-file=\"https:\/\/www.commercialsearch.com\/news\/wp-content\/uploads\/sites\/46\/2021\/05\/Jessica-Fiur-Headshot_small-1-1.jpg?w=800\" src=\"https:\/\/www.commercialsearch.com\/news\/wp-content\/uploads\/sites\/46\/2021\/05\/Jessica-Fiur-Headshot_small-1-1.jpg\" alt=\"Jessica Fiur, Editor-in-Chief\" class=\"wp-image-1004526512\" style=\"width:400px\" srcset=\"https:\/\/www.commercialsearch.com\/news\/wp-content\/uploads\/sites\/46\/2021\/05\/Jessica-Fiur-Headshot_small-1-1.jpg 800w, https:\/\/www.commercialsearch.com\/news\/wp-content\/uploads\/sites\/46\/2021\/05\/Jessica-Fiur-Headshot_small-1-1.jpg?resize=300,233 300w, https:\/\/www.commercialsearch.com\/news\/wp-content\/uploads\/sites\/46\/2021\/05\/Jessica-Fiur-Headshot_small-1-1.jpg?resize=768,595 768w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><figcaption class=\"wp-element-caption\">Jessica Fiur, Editor-in-Chief<\/figcaption><\/figure><\/div>\n\n\n<p>My feelings about AI are complicated. And always changing.<\/p>\n\n\n\n<p>When ChatGPT first launched, I thought, that\u2019s it, I\u2019m out of a job. As a writer, I take pride in figuring out the perfect way I wanted to phrase something. I felt like I didn\u2019t need some stupid robot telling me what to say.<\/p>\n\n\n\n<p>But after looking down the barrel of writing more LinkedIn promos and finding contact information, well, that robot was looking more and more appealing. Work smarter, not harder, right?<\/p>\n\n\n\n<p>Why waste my time on the tedious aspects of the job when AI could do it in a flash? (It\u2019s that, or get some interns in here, stat. And they\u2019d probably be using AI for those tasks, anyway!)<\/p>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"wp-block-buttons is-layout-flex wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-fl-body-text-color has-text-color has-background wp-element-button\" href=\"https:\/\/www.mydigitalpublication.com\/publication\/?i=860190\" style=\"background-color:#1bb1ae\" target=\"_blank\" rel=\"noreferrer noopener nofollow\"><strong>READ THE MAGAZINE<\/strong><\/a><\/div>\n<\/div>\n\n\n\n<div style=\"height:10px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p>Now I view AI as a tool. It can help with the boring stuff. I still get to do the creative stuff.<\/p>\n\n\n\n<p>I imagine architects had a similar dilemma when AI started to get more prolific. Would they have to give up their artistry to keep up with corporate demand to integrate the technology? Would all new office buildings start looking the same\u2014and feeling soulless?<\/p>\n\n\n\n<p>Thankfully, so far this is not the case.<\/p>\n\n\n\n<p>In Madalina Pojoga\u2019s article \u201c<a href=\"https:\/\/www.commercialsearch.com\/news\/architect-roundtable-when-ai-joins-the-design-team\/\">Architect Roundtable: When AI Joins the Design Team<\/a>,\u201d five industry experts share how they incorporate the technology into their visions without losing their creativity.<\/p>\n\n\n\n<p>\u201cWhile it may seem that AI is taking over architectural design, especially given the gen-AI image realm, AI is nowhere near replacing the complexity of architecture,\u201d Jonah Hawk of ZGF Architects told Pojoga.<\/p>\n\n\n\n<p>Echoed Charles Bloszies of The Office of Charles F. Bloszies, \u201cIt\u2019s not like you can say to an AI tool: \u2018Design me a house like Frank Lloyd Wright\u2019s Fallingwater,\u2019 and get a full set of floorplans and specifications.\u201d<\/p>\n\n\n\n<p>Where do they find AI has the greatest impact for them? Quality assurance. Data processing. Tracking and flagging compliance issues. Freeing up the architects to do what they do best: design.<\/p>\n\n\n\n<p>Learn more about how CRE architects are applying AI in the issue. I\u2019d love to hear some of the ways you\u2019re incorporating AI into your development and design plans, as well! (Or if you\u2019re too busy, you can ask AI to craft the email for you. I don\u2019t mind!) You can send me a message at <a href=\"mailto:Jessica.fiur@cpe-mhn.com\">jessica.fiur@cpe-mhn.com<\/a>.<\/p>\n\n\n\n<div style=\"height:20px\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<p class=\"has-text-align-center has-background\" style=\"background-color:#16a19a33\"><em><strong><a href=\"https:\/\/www.mydigitalpublication.com\/publication\/?i=860190\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">Read the February 2026 issue of CPE.<\/a><\/strong><\/em><\/p>\n\n\n\n<p>&nbsp;<\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Why architects don\u2019t have to worry about being replaced by technology.<\/p>\n","protected":false},"author":443,"featured_media":1004526512,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1521,21788],"tags":[52781,35356],"class_list":["post-1004785752","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-digital","category-editors-notes","tag-the-office-of-charles-f-bloszies","tag-zgf-architects"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v23.4 (Yoast SEO v24.6) - 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