{"id":1004149332,"date":"2016-08-03T03:43:39","date_gmt":"2016-08-03T11:43:39","guid":{"rendered":"https:\/\/www.commercialsearch.com\/news\/?p=1004149332"},"modified":"2020-04-23T01:21:34","modified_gmt":"2020-04-23T09:21:34","slug":"lbg-real-estate-plans-12m-medford-center-revamp","status":"publish","type":"post","link":"https:\/\/www.commercialsearch.com\/news\/lbg-real-estate-plans-12m-medford-center-revamp\/","title":{"rendered":"LBG Real Estate Plans $12M Medford Center Revamp"},"content":{"rendered":"

By Anca Gagiuc, Associate Editor<\/em><\/p>\n

\"The<\/a>

The Village at Medford Center Tower<\/p><\/div>\n

Portland, Ore<\/strong>.\u2014The 420,000-square foot Medford Center located in Medford, Ore., will undergo a $12 million redevelopment process, announced Southern California-based investor LBG Real Estate Cos.<\/a>\u00a0The funds will be used to create more than 30,000 square feet of experiential retail<\/a> and restaurant space, including brewery and wine-based concepts.<\/p>\n

\u201cWhile other larger markets in Oregon such as Portland, Bend and Eugene boast multiple well-known larger breweries and\/or brew pubs, southern Oregon in general, and Medford in particular, appear to be dramatically underserved,\u201d David Goldman, managing partner of LBG Real Estate, said in a prepared statement. \u201cLBG is excited about potentially partnering with an established brewery to open a flagship facility as a cornerstone of this iconic redevelopment.\u201d LBG purchased the 37-acre shopping center in November 2014.<\/p>\n

\"The<\/a>

The Village at Medford Center<\/p><\/div>\n

The redevelopment plan includes a complete redesign of the central pedestrian promenade, rebranded as \u201cThe Village at Medford Center\u201d, which will create \u201can exciting, entertainment-oriented environment for people to gather, shop and dine\u201d, said Goldman. Moreover, a new fa\u00e7ade, new hardscape and signage, additional seating and a water\/fire feature will also be added.<\/p>\n

Plans also include a reconfiguration of tenants that will allow for an additional 30,000+ square feet of leasable space within The Village, designed particularly for restaurants, wine-bars and breweries that would offer significant outdoor seating options. \u201cThe redevelopment will transform The Village into a key focal point and gathering spot for customers located in the immediate surrounding markets of Medford and Ashland as well as throughout southern Oregon,\u201d Goldman added.<\/p>\n

The redesign includes glass garage door-styled roll-up storefronts that allow for multiple large, partially covered indoor\/outdoor patio seating spaces in the central plaza of the center surrounding Tinseltown USA\u2014a 15-screen movie theater and the largest one in southern Oregon.<\/p>\n

\u201cThe improvements to The Village with its contemporary, aesthetically-appealing features will help make Medford Center the premier restaurant and entertainment destination for residents in Medford as well as its documented 3.2 million annual visitors (projected to increase to 3.5 million visitors in 2020); 94 percent of which are leisure travelers,\u201d said Goldman.<\/p>\n

Even though commencement of construction is expected to start in late August 2016, with completion scheduled for late 2017, LBG has already signed new leases at the property, including the Collaborative Theatre Project. \u201cWe are encouraged by the overwhelmingly positive reaction received from potential tenants and the community to date and are excited about the opportunities for new dining and entertainment additions to Medford Center,\u201d said Lauren Gausden, LBG director of leasing.<\/p>\n","protected":false},"excerpt":{"rendered":"

The redevelopment of the Medford, Ore., retail center will focus on entertainment elements.<\/p>\n","protected":false},"author":237,"featured_media":1004149333,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[21784,21782,21742,28440,21749,15],"tags":[],"class_list":["post-1004149332","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-brokerage","category-development","category-latest","category-portland","category-retail","category-west"],"acf":[],"yoast_head":"\nLBG Real Estate Plans $12M Medford Center Revamp - Commercial Property Executive<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.commercialsearch.com\/news\/lbg-real-estate-plans-12m-medford-center-revamp\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"LBG Real Estate Plans $12M Medford Center Revamp\" \/>\n<meta property=\"og:description\" content=\"The redevelopment of the Medford, Ore., retail center will focus on entertainment elements.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.commercialsearch.com\/news\/lbg-real-estate-plans-12m-medford-center-revamp\/\" \/>\n<meta property=\"og:site_name\" content=\"Commercial Property Executive\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/CPExecutive\" \/>\n<meta property=\"article:published_time\" content=\"2016-08-03T11:43:39+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-04-23T09:21:34+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.commercialsearch.com\/news\/wp-content\/uploads\/sites\/46\/2016\/08\/The-Village-at-Medford-Center_tower_REVISED.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1400\" \/>\n\t<meta property=\"og:image:height\" content=\"900\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Anca Gagiuc\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@cpexecutive\" \/>\n<meta name=\"twitter:site\" content=\"@cpexecutive\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.commercialsearch.com\/news\/lbg-real-estate-plans-12m-medford-center-revamp\/\",\"url\":\"https:\/\/www.commercialsearch.com\/news\/lbg-real-estate-plans-12m-medford-center-revamp\/\",\"name\":\"LBG Real Estate Plans $12M Medford Center Revamp - 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