{"id":1004147237,"date":"2016-07-04T20:44:49","date_gmt":"2016-07-05T04:44:49","guid":{"rendered":"https:\/\/www.commercialsearch.com\/news\/?p=1004147237"},"modified":"2022-03-03T20:54:29","modified_gmt":"2022-03-04T04:54:29","slug":"first-luxury-hotel-breaks-ground-in-alpharetta","status":"publish","type":"post","link":"https:\/\/www.commercialsearch.com\/news\/first-luxury-hotel-breaks-ground-in-alpharetta\/","title":{"rendered":"First Luxury Hotel Breaks Ground in Alpharetta"},"content":{"rendered":"

By Robert Demeter<\/em><\/p>\n

\"Rendering<\/a>

Rendering of The Hotel at Avalon<\/em><\/p><\/div>\n

Atlanta<\/strong>\u2014Stormont Hospitality Group<\/a>, North American Properties<\/a>, Long Wharf Real Estate Partners<\/a> and the city of Alpharetta have announced the groundbreaking of Alpharetta\u2019s first luxury hotel and conference center, The Hotel at Avalon.<\/p>\n

The luxury 330-key hotel and the connecting 65,000-square-foot Alpharetta Conference Center broke ground on June 21. The $112 million project is the culmination of a public-private partnership to bring a world-class hotel, conference and event facility to the city of Alpharetta, an affluent northern suburb of Atlanta<\/a>. The hotel and conference center will open at Avalon in January 2018.<\/p>\n

The Hotel at Avalon will be a member of Autograph Collection Hotels, Marriott International\u2019s distinctive portfolio of independent hotels, and create a resort-inspired destination at the biggest mixed-use development in Avalon.<\/a><\/p>\n

\u201cWith more than 600 technology companies in Alpharetta, The Hotel at Avalon and Alpharetta Conference Center will bring much-needed meeting and conference space to the North Fulton community,\u201d said Jim Stormont, president of Stormont Hospitality Group.<\/p>\n

The Hotel at Avalon will incorporate a local chef-driven restaurant, 24-hour fitness center, upscale pool with outdoor catering space, Club Avalon Concierge, valet services and ample outdoor spaces.<\/p>\n

The Alpharetta Conference Center will be the region\u2019s largest venue for meetings, trade shows, events and special celebrations. The conference center will feature a 12,500-square-foot exhibit hall, a 10,000-square-foot executive ballroom with six salons, six meeting rooms, an Executive Board Room, a reception area, substantial pre-function space and outdoor venues. Additionally, the ballroom and exhibit hall have the option to combine into one free-span, 22,500-square-foot function room for large events.<\/p>\n

\u201cHaving a conference and event facility of this scope and size is a tremendous asset to Alpharetta\u2019s business and social community,\u201d said Janet Rodgers, CEO of the Alpharetta Convention and Visitors Bureau. \u201cThis is a unique opportunity to better serve the community and bring new upscale business and leisure travelers to our market.\u201d<\/p>\n

Cooper Carry is the architect of record for The Hotel at Avalon and the Alpharetta Conference Center, Brasfield & Gorrie is the construction firm, and funding was arranged through SunTrust Bank. Known for its expertise in managing upper upscale and luxury properties in urban markets, HEI Hotels & Resorts will serve as the hotel management company. The Hotel at Avalon is located at the crown of Avalon Boulevard within Phase II of Avalon<\/a>, just 25 miles north of Atlanta and easily accessible via GA-400.<\/p>\n

Image courtesy of The Wilbert Group<\/a>.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"

The luxury 330-key hotel will offer upscale amenities and create a resort-inspired destination.<\/p>\n","protected":false},"author":59,"featured_media":1004147571,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[1489,21782,21751,21742],"tags":[],"class_list":["post-1004147237","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-atlanta","category-development","category-hotel","category-latest"],"acf":[],"yoast_head":"\nFirst Luxury Hotel Breaks Ground in Alpharetta - Commercial Property Executive<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.commercialsearch.com\/news\/first-luxury-hotel-breaks-ground-in-alpharetta\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"First Luxury Hotel Breaks Ground in Alpharetta\" \/>\n<meta property=\"og:description\" content=\"The luxury 330-key hotel will offer upscale amenities and create a resort-inspired destination.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.commercialsearch.com\/news\/first-luxury-hotel-breaks-ground-in-alpharetta\/\" \/>\n<meta property=\"og:site_name\" content=\"Commercial Property Executive\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/CPExecutive\" \/>\n<meta property=\"article:published_time\" content=\"2016-07-05T04:44:49+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-03-04T04:54:29+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.commercialsearch.com\/news\/wp-content\/uploads\/sites\/46\/2016\/07\/unspecified.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"1280\" \/>\n\t<meta property=\"og:image:height\" content=\"599\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Robert Demeter\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@cpexecutive\" \/>\n<meta name=\"twitter:site\" content=\"@cpexecutive\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.commercialsearch.com\/news\/first-luxury-hotel-breaks-ground-in-alpharetta\/\",\"url\":\"https:\/\/www.commercialsearch.com\/news\/first-luxury-hotel-breaks-ground-in-alpharetta\/\",\"name\":\"First Luxury Hotel Breaks Ground in Alpharetta - 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