{"id":1004119504,"date":"2015-05-15T07:42:20","date_gmt":"2015-05-15T15:42:20","guid":{"rendered":"https:\/\/www.commercialsearch.com\/news\/?p=1004119504"},"modified":"2022-12-07T03:59:40","modified_gmt":"2022-12-07T11:59:40","slug":"phillips-edison-opts-to-divide-conquer","status":"publish","type":"post","link":"https:\/\/www.commercialsearch.com\/news\/phillips-edison-opts-to-divide-conquer\/","title":{"rendered":"Phillips Edison Opts to Divide &amp; Conquer"},"content":{"rendered":"<p><em>By Keith Loria, Contributing Editor<\/em><\/p>\n<p>In a major reorganization, Phillips Edison\u00a0&amp; Co. is separating its retail investment businesses into two.<\/p>\n<p>A newly created unit, PECO Real Estate Partners, or PREP, will invest in a diversified portfolio ranging from single-tenant retail assets, power centers and lifestyle centers to enclosed malls and mixed-use retail projects. The firm\u2019s grocery-anchored retail portfolio will continue to be handled under the Phillips Edison (PECO) name.<\/p>\n<div id=\"attachment_1004119515\" style=\"width: 230px\" class=\"wp-caption alignright\"><a href=\"https:\/\/www.commercialsearch.com\/news\/wp-content\/uploads\/sites\/46\/2015\/05\/Jeff-Edison.jpg\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-1004119515\" data-attachment-id=\"1004119515\" data-permalink=\"https:\/\/www.commercialsearch.com\/news\/phillips-edison-opts-to-divide-conquer\/jeff-edison\/\" data-orig-file=\"https:\/\/www.commercialsearch.com\/news\/wp-content\/uploads\/sites\/46\/2015\/05\/Jeff-Edison.jpg\" data-orig-size=\"220,300\" data-comments-opened=\"1\" data-image-meta=\"{&quot;aperture&quot;:&quot;0&quot;,&quot;credit&quot;:&quot;&quot;,&quot;camera&quot;:&quot;&quot;,&quot;caption&quot;:&quot;&quot;,&quot;created_timestamp&quot;:&quot;0&quot;,&quot;copyright&quot;:&quot;&quot;,&quot;focal_length&quot;:&quot;0&quot;,&quot;iso&quot;:&quot;0&quot;,&quot;shutter_speed&quot;:&quot;0&quot;,&quot;title&quot;:&quot;&quot;}\" data-image-title=\"Jeff Edison\" data-image-description=\"\" data-image-caption=\"&lt;p&gt;Jeff Edison, CEO &#038; Principal of Phillips Edison &#038; Co.&lt;\/p&gt;\n\" data-large-file=\"https:\/\/www.commercialsearch.com\/news\/wp-content\/uploads\/sites\/46\/2015\/05\/Jeff-Edison.jpg?w=220\" class=\"size-full wp-image-1004119515\" alt=\"Jeff Edison, CEO &amp; Principal of Phillips Edison &amp; Co.\" src=\"https:\/\/www.commercialsearch.com\/news\/wp-content\/uploads\/sites\/46\/2015\/05\/Jeff-Edison.jpg\" width=\"220\" height=\"300\" \/><\/a><p id=\"caption-attachment-1004119515\" class=\"wp-caption-text\">Jeff Edison, CEO &amp; Principal of Phillips Edison &amp; Co.<\/p><\/div>\n<p>\u201cOver the past 25 years, we have amassed an impressive collection of grocery-anchored shopping centers, power and lifestyle centers, enclosed malls and mixed-used retail projects,\u201d \u00a0Jeff Edison,\u00a0Phillips Edison&#8217;s principal &amp; CEO, told <i>Commercial Property Executive<\/i>. \u201cBecause each asset type requires its own unique value creation strategy, we have been contemplating different ways to better focus and streamline our operations.\u201d<\/p>\n<p>Mike Phillips will serve as principal &amp; CEO of PREP while Barry McGowan will be president. Jeff Edison remains PECO\u2019s principal &amp; CEO.<\/p>\n<p>According to the spokesperson, establishing two strong, independent companies allows Phillips Edison to focus exclusively on its core competency, which is investing in grocery-anchored shopping centers, while also enabling the team at PECO Real Estate Partners to focus exclusively on enhancing the value of properties in its Strategic Investment and Net Lease Investment funds.<\/p>\n<p>\u201cThis transaction better aligns our businesses by creating two strong, independent companies with distinct investment strategies, growth profiles and asset types,\u201d Edison explained. \u201cWe strongly believe this change provides an enhanced level of focus that will benefit all our investors.\u201d<\/p>\n","protected":false},"excerpt":{"rendered":"<p>After a quarter century, the non-traded REIT sponsor is splitting into two companies to focus more closely on retail product categories.  <\/p>\n","protected":false},"author":451,"featured_media":1004119515,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_jetpack_memberships_contains_paid_content":false,"footnotes":""},"categories":[37774,37775,21783,21742,37776,37777,21749,37778],"tags":[],"class_list":["post-1004119504","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-rc-dividend-yield","category-rc-forward-affo-payout-ratios","category-investment","category-latest","category-rc-premium-discount-to-nav","category-rc-price-ltm-ffo","category-retail","category-rc-total-return"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO Premium plugin v28.0 (Yoast SEO v28.0) - https:\/\/yoast.com\/product\/yoast-seo-premium-wordpress\/ -->\n<title>Phillips Edison Opts to Divide &amp; Conquer - Commercial Property Executive<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.commercialsearch.com\/news\/phillips-edison-opts-to-divide-conquer\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Phillips Edison Opts to Divide &amp; Conquer\" \/>\n<meta property=\"og:description\" content=\"After a quarter century, the non-traded REIT sponsor is splitting into two companies to focus more closely on retail product categories.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.commercialsearch.com\/news\/phillips-edison-opts-to-divide-conquer\/\" \/>\n<meta property=\"og:site_name\" content=\"Commercial Property Executive\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/CPExecutive\" \/>\n<meta property=\"article:published_time\" content=\"2015-05-15T15:42:20+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2022-12-07T11:59:40+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.commercialsearch.com\/news\/wp-content\/uploads\/sites\/46\/2015\/05\/Jeff-Edison.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"220\" \/>\n\t<meta property=\"og:image:height\" content=\"300\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Keith Loria\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@cpexecutive\" \/>\n<meta name=\"twitter:site\" content=\"@cpexecutive\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/www.commercialsearch.com\\\/news\\\/phillips-edison-opts-to-divide-conquer\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/www.commercialsearch.com\\\/news\\\/phillips-edison-opts-to-divide-conquer\\\/\"},\"author\":{\"name\":\"Keith Loria\",\"@id\":\"https:\\\/\\\/www.commercialsearch.com\\\/news\\\/#\\\/schema\\\/person\\\/aaa29b723dad85f2444ae3cb0c4d735f\"},\"headline\":\"Phillips Edison Opts to Divide &amp; 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