Browse Tag: quattro

Automated Kiosks: The Retail Floor Space Game-Changer

Large format vending machineLocalism alert: While shopping at the downtown Chicago Macy’s the other week, I noticed a small line of customers queued up in a corner of the store.  The line led not to a counter and a salesperson but to an automated kiosk for a skin care product.

Maybe I’m not the most dedicated shopper, but I had never seen anything resembling a large vending machine in a top-end retail store before.  I was curious, so I came back to Macy’s a few days later to take another look.  Same line – if anything, it was longer.   Ladies and men were feeding credit cards into the machine – more like an automated booth –  and watching branded video displays on skin care as the machine dispensed packages of product.

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