As one of the defining work trends of the moment, coworking is enjoying its popularity after several decades of rapid growth. From its niche roots in the 1990s to the modern paradigm, coworking \u2014 as well as its target audience \u2014 has come a long way. So, to gauge the growth of that demand and identify where the market might be headed next, CoworkingCafe analyzed Google Search trends for coworking-related keywords for the last two decades, specifically zooming in on the last 12 months to identify where the industry might be headed. Here are the findings:<\/p>\n
The study noted that the coworking scene developed synchronously with web search engines, although coworking was still an underground trend even as the internet broke into the mainstream in the early 2000s. Throughout that decade, coworking consolidated and began attracting more web attention, with searches beginning to pick up during and after the Great Recession.<\/p>\n